Wednesday 2 October 2013

1) AITOR THROUP

The London based designer, raised in Burnley and Manchester, developed a keen interest in labels such as Stone Island and the C.P. Company. Throup’s RCA MA graduate collection ‘When Football Hooligans Become Hindu Gods’ received wide critical acclaim focusing on its conceptual narrative approach.




Aitor later went on to actually collaborate with Stone Island and C.P. Company, re-working the Goggle Jacket, with a focus of  'Urban Protection'. Other collaborations include the re-design of the new England kit with Umbro and art/video direction with Kasabian on their Velociraptor project.










His conceptual flair combines combat functionality and technicalities, with his casual streetwear routes. The outcomes are unique and artistically brilliant, but at the same time he has a commerciality that has created a cult following amongst the modern football fan.


Brief caption of background, experiences and design process

http://www.youtube.com/user/AITORTHROUPSTUDIO?feature=watch 


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